Resourceful Designer - A Graphic Design Podcast
Resourceful Designer offers a graphic design podcast aimed at helping home based graphic designers and web designers streamline their business.
Each week, I shares advice, tips and resources to help you with all aspects of running a successful graphic design business.
But who am I?
I'm Mark Des Cotes, a graphic designer and web designer. I've been designing for over 25 years and I've been running my own successful graphic design business for more than 10 years. I thought it would be fun to host a graphic design podcast and share some of the knowledge I've gained over the years. If you want to know more about me please visit the About page.
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As a designer, you are also a problem solver. Your job is not to do what the client asks without question, but to question what the client asks.read more
What you should charge as your hourly design rate is an often debated topic amongst designers. Everybody seems to have their own opinion as to how to calculate what you should charge. I guess I'm no different because on this episode of the Resourceful Designer podcast I do just that. I give you my opinion of how you may want to choose your hourly design rate.read more
What are Legacy Plans you ask? Legacy Plans are when someone continues to pay a certain price when everyone else is paying more for the same service.read more
Proofing errors are the bane of all graphic designers. Anyone who has been in this business long enough knows that clients will almost always try to blame you when they find errors on their project.read more
One problem when people present their designs is they usually explain how they designed it when what they should do is explain why they designed it.read more
Growing your design business takes a lot of hard work. Especially when first starting out. Word of mouth referrals are and always will be the most effective way of achieving this growthread more
Every time a client discusses a new design project with you, it opens a window of opportunity for upselling other services and products you can offer them.read more
Your team should be made up of people with skills to complement the services you offer. People with skills you either don't have yourself, skills you are not that good at, or skills you simply don't want to do.read more
Self-employment isn't for everyone. It takes a certain type of individual to have the drive and discipline to make it work. If you think running your own graphic design business is something you want to do I highly encourage you to start setting the pieces in place today and get working towards the day you make the leap from employee to entrepreneur.read more
One of the most asked questions I get is how do I attract new design clients? So today I'm going to talk about landing pages. Be warned, this isn't a quick way to attract new design clients. Landing pages are a slow burn meant to work over time but they do work.read more