Resourceful Designer - A Graphic Design Podcast

After 30+ years of working in the design industry, knowing when a client isn’t a good fit and how to turn them down becomes a top priority every time you meet a potential new client. You’re better off putting your time and energy into finding better clients to work with.

Without confidence, your goals, your intentions, your ambitions might as well be called dreams. Because that’s all they’ll ever be if you don’t believe in yourself and your abilities.

I’m happy to announce the final part of my Psychology of Pricing series, where I share research-proven tactics to make the most out of the prices you display. If you haven’t listened to the previous parts in this series, I suggest you do before continuing with this one.

This is week five of my Psychology of Pricing series. where I share research-proven strategies to help the prices you display convert into sales. Some of these pricing tactics work great with your design business and many of them are perfect for helping your clients get more sales.

This is week four of my psychology of pricing series. Where I share research-proven strategies to influence people to part with their hard-earned money,

This is week three of my psychology of pricing series. Where I share research-proven strategies to influence people to part with their hard-earned money. Some of these pricing tactics work great with your design business, and many of them are perfect for helping your clients get more sales.

Last week I shared the first nine psychology of pricing tactics from Nick Kolenda's article. This week I continue the series with more great pricing tactics.

At the end of the day, price is merely a perception. Nothing more. Nothing less. In fact, you can change that perception of how people interpret a price simply by changing the visual traits of the numeral.

What if I told you there’s a very simple secret that will allow you to have a happier and more satisfying design career?

Remember, the only truly “bad clients” are the ones you take on despite your better judgement. Trust your gut. It won't let you down.